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Monthly Archives: July 2012

Is it just me or are the number of Nigerian scam emails on the rise?  It seems that over the past month or so the number of these emails hitting my email box has increased drastically.

I even received a Chain Letter in through the postal mail yesterday.  Yes a chain letter.  Some of you remember the days when you would receive 15 – 20 recruiting postcards in the mail every week and a couple of chain letters as well.

Recruiting postcards were popular before the internet, and still work today.  We recommend that clients use recruiting postcards as part of their over all campaigns. If you do, here are a few people that definately need a legitimate opportunity.

I hate to see people get sucked into Chain letters and other scams. Chain letters are usually started by people whose mail business is to sell mailing list.  It give legitimate work at home opportunities a bad name, because most people really don't know the difference. If you have a standard opportunity postcard (and you should) drop one in the mail to the people above.

They don't need to waste their time with Chain Letter scams.

If you do not use a standard recruiting postcard as part of your lead generation process, the report below is worth reading.  It will give you insights and some of the ways we have been operating successful postcard mailing campaigns for over twenty years.

CLICK HERE

 

 

Building a network marketing team has never
been about finding the right company, or the
right product, or the right lead source.

Yes, those are factors. 

However, without the right mindsets long term
substainable success is impossible.

 

Click Here to Watch the Video

 

 

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If you use webinars to promote your business or plan
to in the future ………. pay close attention.

 

Like many of you, I have been using gotowebinar.com for many years.  Webinars are one of the most effective ways to communicate with clients, customers or potential business partners.

Below is my current fee structure for Go To Webinars.

I have been using them for years, so I am grandfathered in at the $99.00 a month rate for a room that holds 1,000 people.   Most of the webinars I do are closed training webinars for specific clients who want me to share with their team How to Create Leads for their business.

Normally we have 200 – 400 attendees, sometimes more, sometimes less.

Lately I have been hearing a buzz with my marketing friends about GVO's new Web Conferencing System.  Honestly, I was too busy to even think about evaluating it and after all, I am familiar with Go To Webinars and have been using it for years.

Yes it is true, myself and most of the internet marketers I know use GVO for our web hosting needs, because of their reliability, customers support, and value.  Anyway, this morning I scheduled some time to evaluate their new Web Conferencing Service.

I WAS BLOWN AWAY!

 

After watching the video below, I came to the conclusion that I would have to be a Blooming Idiot to continue to use Go To Webinar, when I can have the same or better service for less than 20 bucks a month, so I changed!

If you are currently using Webinars to promote your business, or you plan to in the future, check out the video below.  Making the change will save me close to  $1,000 a year and I will have a service that is easier to use and gives me more options according to a couple of my close marketing friends.

So before I get on with my plans for the day, I had to let you guys know about this! Don't make
the mistake I made and put this off.  The video is short and to the point, click the link below to check it out.

http://gvo-mlmhelp.gvoconference.com/

 

HAVE A WONDERFUL WEEKEND!

I appreciate your support.

Dale

 

July 13th

 

As most of you know I have been encouraging the readers of MLMHelp.com to become educated on several new marketing trends over the past year and a half or so, one of them being Kindle publishing.

The numbers on the number of books being sold now on Amazon Kindle compared to bound books are staggering.  Major bookstores around the country are going out of business.  Will there come a day when a bound book is as obsolete as a record album?

That is what many experts are predicting.  All I know is over the last year and a half Dawn and I have devoted a large amount of our personal education time to learning all we can about Kindle Publishing.  Neither of us are what I would call tech savvy, especially me so to say this entire process has been a lot of trial and error would be a major understatement.

However we have been able to get several books published on the Kindle platform!

If you are not on our Kindle Notification update list and would like to be, you can register at: www.DaleCalvert.com/Amazon

 

The great thing about publishing on Kindle, is people don't actually need to have a Kindle to download and read your books.  The Amazon reader can also be downloaded on a cell phone or computer.

Our sales from Amazon have done much better we originally projected.  The reason?  Think about it for a minute.  As we have always tried to teach as it relates to creating any kind of lead online is to "GO WHERE THE TRAFFIC ALREADY IS".   Amazon supplies you the one thing all businesses need and that is customers.

Listen, if you have not taken the time yet to seriously investigate the huge marketing potential with Amazon Kindle here is a good place to start:  http://MakeMoneyKindle.com but that is not really the point of this article.  I realize that the majority of our readers are somewhat familiar with Kindle and many of you  have been learning as much as they can.

Some of you have been able to get your books on the Kindle platform, and that is awesome. As you know the number one challenge of uploading a book to Kindle without a doubt is formatting.  It can be an absolutely nightmare.   Some of the early books we published were a mess, heck most of the books published on Kindle a few years ago were a formatting mess.  However today people expect clickable table of contents, pictures, and perfect text alignment.  (Heck I am still trying to figure out how to do that on this blog theme).

Thankfully we have gone through enough training and Dawn has figured 95% of this out, but as many of you know it is very time consuming.  If you have done any publishing on Kindle at all you know exactly what I am talking about, right?

Well, I just watched a video on Kindle formatting that if half of what I am seeing is true, mine, yours, and everyone else's Kindle publishing nightmares are about to end!

You can check out the video here:


CLICK HERE TO WATCH THE VIDEO

Is this mind-blowing or what?

I just think about the dozens of hours that this would have saved us this year, but very thankful to have found it now.  I just had to share it with you guys.  If you are not publishing on Kindle as of yet, but have plans of doing so in the future, BOOKMARK this page and start with this software from day one, it will put you way ahead of the game!

As you guys know we have been testing multiple text marketing campaigns over the past year or so.  Quite frankly we have been so busy with other projects we have not had time to get on it and stay on it until we master it.  ( I know, do what I say not what I do).

Anyway the popularity of this marketing method is only going to continue to rise.  If you haven't started your "self education" process on this model to create leads for your business, maybe now is a good time to start.  Download a few ebooks to your Kindle that you can read while you are on vacation this summer or take to the pool.

The Resource we Got our Feet Wet With is www.MobileMarketingOnline.com you can click here to check it out if you want.

 I know this is going to be huge.

Automated Text Messaging

Phone calls and emails are obvious and effective ways to communicate in any prospecting process. Sometimes your message, however, can get lost in the mix of other messages that are all competing for the attention of your prospect. Moreover, the communications method you chose might not be the preferred messaging mode of your prospect. While a call or email can easily be missed or overlooked, at times there is nothing better at getting the attention of a prospect than a text message. In fact, a recent study shows that at least half of Americans 18 – 29 send at least 40 text messages a day, and half of those 30 – 49 send at least 10 per day. This is 8 times and 2 times, respectively, the number of phone calls they make per day. 

 

Did You Know?

There are over 300 million wireless subscriptions in the United States
Source: CTIA Wireless Association