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MLM Lead Generation

For the last 10 years or so I have been teaching coaching
students exactly how to create leads for their business
with Amazon.com and Ebay.com.

As a matter of fact this is our main point of emphasis in
our Funded Proposal Training Course at http://www.FundedProposals.com.

The concept is simple.

FIND BOOKS THAT PEOPLE IN YOUR MARKET WOULD BUY.

There are numerous places you can do this online and offline,
but the most obvious is at discount book stores.

You then list your books and sell them. When you mail the
book you include a “Ride Along” flyer or letter that shares
with the book owner information about your opportunity,
product or service.

You can check out one of our Amazon stores where we
sell physical products here:

http://www.amazon.com/shops/C-M-G

I know what you are thinking, why do we have 2 Amazon
accounts, correct? With the other we primarily market ebooks
that can be downloaded on Kindle. Here is the link
for that one: http://cmgwebsitetraffic.com/links/2726

You can also check out one of our ebay accounts at:

http://cmgwebsitetraffic.com/links/3037

We work in multiple niches, primarily home
business but also weight loss, real estate,
antiques, collectibles, investing, etc. Basically
every item we sell an item on Amazon and Ebay
it is in a particular niche where we have related
websites.

That is really all there is to it, and we do this every
week. I have many clients ask me Dale why do you
mess around selling stuff on Amazon and Ebay?

The answer: FOR THE LEADS!

There is not a better person to get your opportunity in
front of than one who is willing to invest $$$ in their own
self-education!

Make sense?

Heck, there are many of you reading this right now that
originally found Calvert Marketing Group on Amazon.com
or Ebay.com! :}

If you want you can learn more about our other funded
proposal methods, you can at:

http://www.FundedProposals.com

Around January of this past year I did a post on this blog titled
“3 Marketing Trends to Pay Attention To” as well as a YouTube
video with the same title.

Mobile Marketing was one of those trends.

The mindsets and skills sets that it takes to develop a network
marketing organization today, are the same they were 30 years
ago when I started, and will be the same 30 years from now.

Success principals never change.

Marketing methods have evolved over the years as technology
has evolved. Over my career I have watched methods like fax
on demand,recorded sizzle lines, DVD recruiting, evolve with
the development of technology.

There is no question the greatest evolution over the past
15 years has been with the Internet. Great online lead
generation websites like Craigs List, Back Page, YouTube,
MySpace, Twitter, and Facebook weren’t even developed
a few years ago.

When new technology evolves the earlier adapters, those
that take the time to become “self educated” benefit
the most.

I remember in the early days, when people first started using
banner ads online. I took several weeks and learned and read
everything I could about banner advertising. The results
where a series of banner ad campaigns for various websites,
that created click through rates that were far and beyond
the norm.

Over the years I have taken this approach to any new
marketing idea or technology. FOCUS on one method,
become self educated and learn as much as I possibly
can on that particular technology.

Article marketing, Craigs list, YouTube, Twitter, whatever the
subject, FOCUS and learn as much as possible on whatever
method or technology you want to incorporate into your
business.

I subscribe to the theory that you are only 5 books or
courses away from becoming an expert on any marketing
method you choose.

There is no question that Mobile Marketing is a major
trend, with a huge amount of growth in front of us. I don’t
believe it will ever be the only way to generate leads for
your business.

Over the past couple of months, we have been on
a personal self-education mission regarding mobile marketing.
I have purchased at least a ½ dozen courses and software to
try to rap my brain around the concept.

We are testing multiple campaigns at the time of this writing.
I am by no means an expert, but I am learning. I am taking
the same approach to this new technology as I have with
every other lead generation method we use in our business
today.

To date the 2 courses I have learned the most from are at:
http://www.MobileMarketingOnline.com and

http://cmgwebsitetraffic.com/links/2670

Here is the basic idea. There are vendors that will delivery
Text messages for you to people all over the world who have
subscribed to their service. One of the largest is a company
called Ad Mob which is owned by Google.

The exciting part, is they allow you to specify specific
countries, states, and cities if you choose. So if I
just want to target people with cell phones who live
in Lexington, Kentucky I can do that.

Like Google adwords, you only pay if people actually
click on the text and go to your website. We have tested
multiple campaigns with different products and services over
the past couple of months, trying to get our feet wet. Ultimately
our goal is to CREATE LEADS.

Some of these courses are over hyped and talk about
earning a six figure income with mobile marketing.

That may or may not be possible, and like everything
else, I am sure, some people have and many more will.
However, my focus in simply on generating leads.

Currently we are paying 17 cents per click when people
who live in our target city, (Pensacola, Florida) click on one
of our links sending them to a website we have at :

http://www.IGetMineFree.com/saveyourbucks

All marketing is math.

We have $50.00 deposited in our account which will generate
us approximately 295 clicks at 17 cents each. If 1 person
out of the 295 join the program we are promoting we earn a
$50 up front commission and will break even.

Obviously if 2 join, we are in profit on the front end of the
campaign. The back end is what we ultimately desire, so I will
do all I can do with any promotion that I can break even with.

When you take into consideration we will add dozen’s if
not over a hundred plus people to our autoresponder list,
of which some may join us later, we are expecting the math
to make sense.

When you consider the duplication factor of network
marketing this makes even more sense. All marketing is
math, pure and simple.

It is simply a numbers game. Marketing to mobile phones
is simply another lead generation method that is in it’s infancy.
Like everything else there are a lot of hyped up claims about
creating millions of dollars just selling products to mobile phone
users, I could care less about that.

I am about exposing as many people to an opportunity as
quickly as possible, and all serious network marketers should
feel the same way.

I would encourage all of our readers to become self educated
on Mobile Marketing,it is not a fad and will become more
prevalent as me move forward in the future.

I personally believe that you should forget about
everything when you go on vacation. Let your
mind rest, renew and refocus. Try not to think
about your business.

From experience I know that is easier said than
done. For 20 or so years when I was building
teams, I prospected on every vacations.

As I look back now I realized this consistent
activity brought me some very good team
membersa and a few life long friends.

However if you are traveling to the beach or
somewhere else on vacation this year here are
3 Tips. For example’s sake let’s assume you are
going to Daytona Beach.

#1) Run Free Classified Ads targeting the Daytona
Beach area.

Here are our Top 10 Recommend Free
Classified AD sites:

usfreeads.tip4success.com
Kijiji.com http://www.kijiji.com
Craigslist.com http://www.craigslist.org
Classifieds For Free http://www.classifiedsforfree.com
Classified Ads http://www.classifiedads.com
Its My Market http://www.itsmymarket.com
Skepter http://www.skepter.com
eBay Classifieds http://www.ebayclassifieds.com
Penny Saver http://www.pennysaverusa.com
Backpage http://www.backpage.com

If you have never ran effective online or offline
classified ad campaigns I recommend this course:

http://www.NewsPaperSponsoring.com

#2 Take Bulletin Board Tear Off Flyers and plaster the
town.

If you keep your eyes open you will find public bulletin
boards everywhere. Quite frankly if you have been
involved in this industry anytime at all you should have
already trained your mind to spot these boards
& you should always have these flyers in your
automobile ready to be place on any public board you find.

Note: I am not talking about putting flyers on cars. I
am NOT SAYING you shouldn’t do that but Bulletin Boards
provide a captive, curious audience.

Ok, while I am thinking about let me get slightly off topic.
Yes, you can do flyers on cars, and I personally know powerful
network marketers who joined the industry from being
introduced this way.

It is all about timing and your flyer being on the right persons
window, at the right time in their life. 90% of the people
may get aggravated, but it ONLY TAKES ONE!

If I was going to Daytona Beach, and I was planning on doing
flyers on cars, the headline would match the market. It
would say something like ………….

Make Your Vacation Tax Deductable

Work from home and pay for your Vacation Every Year

Would you rather be in Hawaii?

I would only leave flyers on out of state cars. Better
yet have 2 Flyers one designed for vacationers and one
designed for locals.

The headline for locals could say something like

Daytona Beach Entrepreneurs Wanted

Part time Income Opportunity Daytona Beach Residents Only

Spend your Summer Away from Tourist!

This is all about matching your message to the market as we
talk about in our Local MLM Leads Course at

http://www.LocalMLMLeads.com

Back on topic….take bulletin board flyers, and if you choose to
use car flyers or what we call Blitz flyers, CUSTOMIZE them to
match the market.

#3 Take Several Hundred or Thousand Drop Cards
and don’t come home with any of them!

As I talk about in the recorded webinar at:

http://www.100DollarBillDropCardReview.com

all network marketers should be using drop cards daily.

I just had a flash back to my daughters dropping
drop cards on our vacations, wow I am getting old.
We had fun with them and made a game out of it,
especially with the 100 Dollar Bill Drop Cards.

So there you have it 3 ways to prospect while on
vacation, and of course by doing this you can make
some, all, or a portion of your vacation tax deductable!

(Of course check with your CPA)