I have heard it for over 30 years, and you
have to understand …… IT IS NOT TRUE!
What have I heard?
People in my area are different, they are not
business minded, they are lazy, they lie, they
don’t have any money, they are negative, they
are looking for a job and not an opportunity.
We have to understand that if you are involved
in network marketing or any entrepreneurial venture,
you are the one that is different! You need to embrace
and cherish the fact that you are abnormal because normal
people don’t make abnormal incomes!
The truth is that 70% of the population who live
anywhere in the world, not just in Local Area,
Kentucky are:
· * NOT BUSINESS MINDED
· *LAZY
· * DON’T TELL THE TRUTH
· * HAVE NO MONEY (Until their TV breaks)
· * NEGATIVE AND SKEPTICAL
· * WOULD RATHER HAVE A GOOD JOB THAN A
REAL OPPORTUNITY
This is a reality that all network marketers
have to come to grips with,if they don’t this
business can be overwhelmingly frustrating.
70% of the population will die broke!
You are not going to change that, I am not going
to change that, and neither is your opportunity!
You are looking for people that are looking for you.
We have to find people that are simply sick and tired
of being sick and tired. They are out there, just drive
by any night school or community college at 7:00 PM any
evening.
Don’t let yourself get caught in the trap of trying to
convince someone they should join you in your business.
If you do, you will end up with a downline full of the wrong
people, that are only there because they couldn’t
tell you no!
The name of the game is sorting through people,
amateurs try to convince people, professionals sort.
How many ways are you using right now to create
leads for your business?
I asked a client this earlier this week. She said I
use Facebook. I said do you mean paid
facebook ads?
She said no, I put messages up about my business
on Facebook every couple of days. I said what else
are you doing, her response, I also have a Twitter
account. I said, that's good, what else?
She said, I really don’t have time for much more right now.
I WANTED TO PUKE!
The truth is there are thousands of people who have
signed up with a network marketing company who waste
all their time playing around with social media and then
wonder why their business isn’t growing.
Don't miss understand me! There is a time and place for
social media! However to depend on that to bring you
in enough new prospects to build your team is not
smart.
My advice to her was to GET REAL ……… OR GET
OUT! To thy own self be true!
To create momentum in your business it requires
Massive numbers.
To think you are going to build a business playing
around on Facebook or doing one or two lead generation
methods is Self-Delusion!
You have to become a master at lead generation if
you want to maximize your potential in this industry.
You are not restricted to only sponsoring people
in Local Area, Kentucky .
Think bigger, understand that tens of thousands
of people get involved with new business opportunities
daily in the United States & Canada not to mention the
rest of the world! The time you are wasting with “Uncle Joe”
is time you could be using to find that person that is looking for
you and sincerely looking for an opportunity.
For more information on how to become a Master
at MLM Lead Generation you can download this free
35 page report.
The 6 Dimensions of MLM Training
I had a customer today send me a post today from a
MLM training forum.
The question was … Should I tell my friends and family
about my opportunity?
Here was one of the responses:
Many people have a problem telling their family and friends in
the beginning. I think you should tell them but not until you are
already making good money. When it comes to mixing money
and family you want to be careful.
Out of curiosity, I went to the guys blog just to see
who would give such lame advice. As expected I
saw this logo.
This logo always an indicator
of somebody who has all the
answers and no downline and
has bought into a concept that
simply guarantees failure for
99% of the population.
What really blew me away was this young man’s bio on
his website, which said:
I was introduced to the MLM business about 2 years ago by a family member
So his advice is don’t talk with family in friends, but in
reality he was sponsored by a family member, say what?
When someone tells you to throw away your warm market
list, don’t attend trainings and events and to become the
hunted instead of the hunter, rest assured they have a
high dollar training program they are trying to sell you!
Ask any network marketer how they entered the industry
90% were introduced by a friend, family member or business
associated. Did you hear what I just said? I have asked this
question at dozens of seminars over the years. This is a
warm market business!
The ONLY reason to recruit in the cold market is to get into the
warm market of the people you recruit. The learning curve for
doing it all on the Internet is simply too long for 99% of the
population.
It all comes down to how you approach people you know.
You can download our book of proven, non threatening phone
scripts here.
http://www.ProvenMLMScripts.com
However the perfect phone script will do you no good if you
feel like you are begging or chasing people. I have never felt
like that. Chasing in MLM is an unproductive ATTITUDE it
is not a reality.
You have to believe enough in your product and or opportunity
that you feel obligated to share it with those you love and care
about. If you don’t feel that way you are probably in the wrong
company.
It is all about the approach.
Imagine if a friend contacted you and said.
“I am involved in a new company and I need a favor, can you
help me out?” (95% of the people say yes, what do you need)
I am in a contest and I need you to go to www.MPBContest.com/saveyourbucks
watch a short video and answer 5 questions for me, click the button and
you get registered to win a trip to Cancun and if you win, I win too.
This is a very simple rejection free way our team gets our opportunity
in front of a lot of people quickly.
Another approach is to contact people you know and say.
I heard a CD today and it made me think about you. I thought
you might want to hear it. You can request a free copy at:
http://freerkcd.com/cmd.php?
it call me, I would like to discuss the concept with you.
In closing I just want to say that if someone tells you to not
contact friends, business associates, and family members…
R U N !! The absolutely quickest, fastest and easiest way
to get your business moving in the right direction is from
referrals from people you know! It is never about who you
know it is always about who do they know!
It seems like every week I have customers and clients calling me asking where they should purchase mlm leads for their network marketing business.
My first question is what is your monthly advertising budget?
90% don’t have one.
My second question is are you earning a full-time income right now?
60% aren’t
I get this question so often is the reason for me writing this article is to simply have a point of reference to send people to. So let’s explore the question of network marketing leads in a little more detail. I am going to share with you a couple of things to think about in this article. This is a very broad subject and one that I have written several articles, reports and books on.
In this article I just want to cover a couple of foundational principals and ideas.
The most valuable lead you can have is the one you create yourself. Let me say that again. The most valuable lead you can have is the one you create yourself. Not the leads you buy.
So many people teach that having a constant flow of mlm leads is the secret to success in this industry. It is not. It is part of the overall equation, but it not “the answer”.
If success in this industry was as easy as buying a couple of hundred dollars worth of leads each month and sponsoring new team members from those leads, don’t you think there would be a lot more successful distributors in every company?
I have been in this industry over 30 years and I have never met 1 person that has built their entire team from leads they purchased. I have never heard anyone tell me “I found this leader from a leads list I purchased”.
The only people I really know that are having any kind of significant financial success with purchased leads are the affiliates SELLING THE LEADS.
The best lead you can have is the one you develop yourself. Mastering lead generation is a very important skill that should be developed by all professionals in this industry. After you develop this skill you can use the methods you learn over and over throughout your career. I teach our clients that you need to have at least 5 lead generation methods working for you at all times.
So let me ask you, how many mlm lead generation methods do you have working for you right now?
If the answer is less than 5 this is where your focus should be. Take the money you are thinking about spending on leads and learn how to develop leads yourself. There is no best way to generate network marketing leads. We use dozens of methods. You can find reports on our most popular methods on Amazon.
I want to encourage you to master as many lead generation methods as you possibly can. Understand, that this is where success starts. It is not the entire secret, but if you expect to create a large duplicating organization you must master lead generation. If you want to get deeper into the subject of mlm lead generation, this resource will give you a deeper prospective: 6 D MLM Training.
For the last 10 years or so I have been teaching coaching
students exactly how to create leads for their business
with Amazon.com and Ebay.com.
As a matter of fact this is our main point of emphasis in
our Funded Proposal Training Course at http://www.FundedProposals.com.
The concept is simple.
FIND BOOKS THAT PEOPLE IN YOUR MARKET WOULD BUY.
There are numerous places you can do this online and offline,
but the most obvious is at discount book stores.
You then list your books and sell them. When you mail the
book you include a “Ride Along†flyer or letter that shares
with the book owner information about your opportunity,
product or service.
You can check out one of our Amazon stores where we
sell physical products here:
http://www.amazon.com/shops/C-M-G
I know what you are thinking, why do we have 2 Amazon
accounts, correct? With the other we primarily market ebooks
that can be downloaded on Kindle. Here is the link
for that one: http://cmgwebsitetraffic.com/links/2726
You can also check out one of our ebay accounts at:
http://cmgwebsitetraffic.com/links/3037
We work in multiple niches, primarily home
business but also weight loss, real estate,
antiques, collectibles, investing, etc. Basically
every item we sell an item on Amazon and Ebay
it is in a particular niche where we have related
websites.
That is really all there is to it, and we do this every
week. I have many clients ask me Dale why do you
mess around selling stuff on Amazon and Ebay?
The answer: FOR THE LEADS!
There is not a better person to get your opportunity in
front of than one who is willing to invest $$$ in their own
self-education!
Make sense?
Heck, there are many of you reading this right now that
originally found Calvert Marketing Group on Amazon.com
or Ebay.com! :}
If you want you can learn more about our other funded
proposal methods, you can at:
http://www.FundedProposals.com
Around January of this past year I did a post on this blog titled
“3 Marketing Trends to Pay Attention To†as well as a YouTube
video with the same title.
Mobile Marketing was one of those trends.
The mindsets and skills sets that it takes to develop a network
marketing organization today, are the same they were 30 years
ago when I started, and will be the same 30 years from now.
Success principals never change.
Marketing methods have evolved over the years as technology
has evolved. Over my career I have watched methods like fax
on demand,recorded sizzle lines, DVD recruiting, evolve with
the development of technology.
There is no question the greatest evolution over the past
15 years has been with the Internet. Great online lead
generation websites like Craigs List, Back Page, YouTube,
MySpace, Twitter, and Facebook weren’t even developed
a few years ago.
When new technology evolves the earlier adapters, those
that take the time to become “self educated†benefit
the most.
I remember in the early days, when people first started using
banner ads online. I took several weeks and learned and read
everything I could about banner advertising. The results
where a series of banner ad campaigns for various websites,
that created click through rates that were far and beyond
the norm.
Over the years I have taken this approach to any new
marketing idea or technology. FOCUS on one method,
become self educated and learn as much as I possibly
can on that particular technology.
Article marketing, Craigs list, YouTube, Twitter, whatever the
subject, FOCUS and learn as much as possible on whatever
method or technology you want to incorporate into your
business.
I subscribe to the theory that you are only 5 books or
courses away from becoming an expert on any marketing
method you choose.
There is no question that Mobile Marketing is a major
trend, with a huge amount of growth in front of us. I don’t
believe it will ever be the only way to generate leads for
your business.
Over the past couple of months, we have been on
a personal self-education mission regarding mobile marketing.
I have purchased at least a ½ dozen courses and software to
try to rap my brain around the concept.
We are testing multiple campaigns at the time of this writing.
I am by no means an expert, but I am learning. I am taking
the same approach to this new technology as I have with
every other lead generation method we use in our business
today.
To date the 2 courses I have learned the most from are at:
http://www.MobileMarketingOnline.com and
http://cmgwebsitetraffic.com/links/2670
Here is the basic idea. There are vendors that will delivery
Text messages for you to people all over the world who have
subscribed to their service. One of the largest is a company
called Ad Mob which is owned by Google.
The exciting part, is they allow you to specify specific
countries, states, and cities if you choose. So if I
just want to target people with cell phones who live
in Lexington, Kentucky I can do that.
Like Google adwords, you only pay if people actually
click on the text and go to your website. We have tested
multiple campaigns with different products and services over
the past couple of months, trying to get our feet wet. Ultimately
our goal is to CREATE LEADS.
Some of these courses are over hyped and talk about
earning a six figure income with mobile marketing.
That may or may not be possible, and like everything
else, I am sure, some people have and many more will.
However, my focus in simply on generating leads.
Currently we are paying 17 cents per click when people
who live in our target city, (Pensacola, Florida) click on one
of our links sending them to a website we have at :
http://www.IGetMineFree.com/saveyourbucks
All marketing is math.
We have $50.00 deposited in our account which will generate
us approximately 295 clicks at 17 cents each. If 1 person
out of the 295 join the program we are promoting we earn a
$50 up front commission and will break even.
Obviously if 2 join, we are in profit on the front end of the
campaign. The back end is what we ultimately desire, so I will
do all I can do with any promotion that I can break even with.
When you take into consideration we will add dozen’s if
not over a hundred plus people to our autoresponder list,
of which some may join us later, we are expecting the math
to make sense.
When you consider the duplication factor of network
marketing this makes even more sense. All marketing is
math, pure and simple.
It is simply a numbers game. Marketing to mobile phones
is simply another lead generation method that is in it’s infancy.
Like everything else there are a lot of hyped up claims about
creating millions of dollars just selling products to mobile phone
users, I could care less about that.
I am about exposing as many people to an opportunity as
quickly as possible, and all serious network marketers should
feel the same way.
I would encourage all of our readers to become self educated
on Mobile Marketing,it is not a fad and will become more
prevalent as me move forward in the future.
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