I have been doing some keyword research this morning, and just had take a break and share this with you guys. I am in the process of scaling my business way down to focus more on seminars and consulting and 6 other business models instead of dozen or so we are currently involved in. A few years ago I remember my pastor saying in a sermon that you should pray that God will give you "Creative Ideas". I remember thinking at the time, that is the last thing I need. Ideas are not the issue, it is the time to implement the ideas. I know many of you can relate to what I am saying. Some of the best advice I have ever heard is "You have to say NO to a lot of good ideas, so you have TIME for the Great Ones".
Anyway, part of my scaling down includes selling off many of my niche websites and domain names. One domain I own is GetRichBook.net. My intentions were to have a website built that offer my book, How to Get Rich Without a College Education. Unfortunately this has been on my "To Do List" with hundreds of other projects for over a year. So I decided to go ahead and sell the domain name, but before I do, I thought it would be smart to do a little keyword research.
My results were disturbing, but just verified what entrepreneurs like you, already know but most of the population miss …
"Formal education will make you a living, but if you become "self educated" you can create a fortune"
* GET RICH is a very popular search term online with 550,000 searches in the United States alone!
* GET RICH BOOK Yes, people want to get rich, but based upon the number of the searches the last thing they want to do is read a book to learn from someone who has already done it. Only 22,000 monthly US searches for this term.
In reality people would rather learn HOW TO WIN THE LOTTERY with 10 times more people (246,000) searching for this term every month than GET RICH BOOK.
And if they don't win the lottery they would settle for finding a MAGIC LAMP with 3 wishes in an antiques store, evident by the 74,000 online searches for this term every month!
*DATA FROM KEYWORD SPY
Don't even think about the terms WEALTH EDUCATION, OR GETTING RICH EDUCATION, there are not even enough people in the United States that search these terms to collect any data! Sometimes we miss the obvious. We don't need to invent the next "Pet Rock". Success comes from duplication, not innovation! Learn proven business models from those that have gone before you!
Learn from Papa Johns & Little Caesars, they just copied Domino's and added their own twist. Domino's would have probably never existed if not for Pizza Hut.
I am trying harder and harder to understand that all of us walk different paths in life and I shouldn't belittle those who want to Get Rich without learning. Unfortunately we are at a time in place in history where that mentality has now been handed down from generation after generation. However, the "Wisdom of the Ages" has not changed and it is there in plain site for all of us to discover once we DECIDE to create change. As entrepreneurs it is our responsibility to continue to inspire people, keep them on the right path and lead by example! Thank you for letting me vent a little, if you enjoyed this, please share it, by clicking one of the buttons around this post.
DO THEY THINK WE'RE STUPID?
Daily, I receive over 1,000 emails in my in box even with every spam filter known to man in use. Text messages on my phone pop like pop corn constantly from people I don't know or want me to take a look at XYZ company. That is why I try to encourage our clients to contact email@example.com when they need help. That is also why many times you will get a response from one of our staff members from one of my personal email boxes. Normally they respond to as many as they can daily and leave the ones that they think I need to see, but that is not the purpose of this post.
As a marketer, I understand that if your email doesn't get opened, it can't get read, and if doesn't get read then you are not going to be able to help many people. Your income is direct proportion to the number of people you are able to HELP over the long term. As Jim Rohn said, "Your income is based upon the value you provide to the market that you serve". I believe that!
So if you are offering a great opportunity, product or service that can make a positive impact on someones life, then you should do everything in your power to make sure your email or postal mail gets opened! Last week I send out 5 personal direct mail pieces. The envelopes were all hand written, in the bottom left hand corner it said Personal and Confidential and those handwritten words were highlighted in yellow. Do you think a secretary is going to open that envelope?…I don't because I have already heard from 3 of the 5 people directly. I don't think the steps I took to make sure those letters got to who they were intended to go to where deceptive, but creative. That is not what I am talking about.
However this morning, I received an email from a well know marketer who wanted me to send out a very deceptive email to my emal list. I couldn't believe what it said ……. well here it is:
Subject: Unclaimed Commissions for EMAILTAG
Our records indicate that you have exactly
$1195 in unclaimed commissions…
Please click here to claim your commissions
You only have 30 minutes left to claim them.
PS Secure your $1195 in unclaimed
END OF EMAIL
Here is the thing. the course they offer is very good and insightful and I have promoted it successfully for them in the past.
However, I cannot imagine sending out an email telling people they have unclaimed commissions when the whole world knows that is a lie!
It seems like I am seeing more and more of this online and it turns my stomach, I don't get it! I don't understand why credible marketer send this junk to their email list, and why people with great products feel this is necessary?
Am I missing something?
History tells us if this type of marketing behavior continues people will not be able to distinguish between the good and the bad, the truth and
I am all for creative marketing! However if your name is on a product or service, that content needs to be proven and valuable. If it's not, leave it alone!
One bad apple really can destroy the whole bunch. As consumers, when we receive these type of blatantly deceptive emails, we should opt out of that email list immediately!
Have a wonderful week!
Dedicated to your Success!
For the last few years I have been encouraging our newsletter and blog readers to become “Facebook marketing educated” and learn how to effectively create leads on Facebook.
A couple of months ago I attended a webinar that was awesome and well worth my time. The gentleman conducting the webinar has developed a piece of software that marketers are using to create thousands of dollars in monthly income generating thousands of leads weekly with Facebook.
So I bought the software immediately following the webinar, but have so much on my plate I went to bed and honestly forgot all about it. Thankfully, yesterday a friend of mine from Memphis, Bill Basinger sent me an email talking about the software. So at about 8:00 last night, I started going through the training and it was blown away, then I started experimenting with the software until 4:00 this morning. The leads have been rolling in all day, heck I have already made my small investment in the software back in less than 24 hours.
In the training some very important Facebook stats were covered that I will go over with you. This data has been collected from multiple sources and something all Facebook marketers should be aware of.
· BEST TIME AND DAY TO POST
Post Between 8 PM & 7 AM creates 20% more on engagement on Facebook. Wednesday is the Best day to post with 8% more engagement Friday is the worst, Sunday evening is also very good.
· HOW MANY POST A DAY, SHOULD YOU POST?
Engagements with your friends and fans are 40% higher with less than 3 post per day. You receive 32% higher “Like Rate” and 72% higher “Comment Rate”. So 2 post a day are ideal for most businesses unless you have some type of special or promotion going on.
· THE BEST TIME OF DAY TO POST ON FACEBOOK
Evenings after 8:00 PM, this is because many people are on their laptops scanning Facebook while they watch TV.
· HOW MANY CHARACTERS THE IDEAL POST BE
The shorter the better. Post with 80 characters receive 66% more engagement. Concise Post between 1 -40 characters produce 86% more engagement. (Notice, we are talking about characters, not words)
· THE ABSOLUTE WORST DAY TO POST ON FACEBOOK
Friday produces the least amount of engagement.
Do you see how knowing these stats can give you much more value for the time you invest marketing on Facebook? If you would like to learn more and discover how marketers are using the software I mentioned to create thousands of leads on Facebook every week and thousands of dollars in income, you can watch the video here: http://www.DaleCalvert.com/FBLeads I hope you get as much out of it as I did.
Dedicated to Your Success!
PS If you enjoyed this information and you think it can help those you know, please use one of the buttons above this article to share it .
If you follow this website, receive our newsletter, attend our webinars or have heard any of our recorded training's over the years, you have heard me say … "Your time is the most valuable asset you have". Jim Rohn said "Time Management is the best kept secret of the rich"
Last night I was on a well know marketing forward and just had to leave a message (See below). I spend as little time as possible on forums, Facebook, etc. Normally when I am on social media websites, or forums, I am looking for a specific person, or specific information, and I just want to accomplish whatever task I am there for and move on.
The internet has become over run with people that feel that it is necessary to share their opinions on topics they know nothing about. It is beyond exhausting to try to wade through this maze of misinformation.
The first thing I always ask myself and suggest you do as well is "Who is this person, and why should I be listening to them?".
Asking yourself this question will save you hours of your valuable time every month.
Last night on the forum I was on, a gentleman had asked about the new Amazon Selling Machine course and was looking for feedback from THOSE THAT OWNED THE COURSE!
With that said, here is a post that I wrote last after wasting what seemed liked hours reading post after post from people that didn't own the course, would never consider spending money on their own personal education, yet felt compelled to respond to this gentleman's message.
BEGINNING OF MY RESPONSE
I rarely take the time to comment on forums, but sometimes the "Lack" mindset of "Warriors" is just too overwhelming. Why some people feel they need to comment about that which they know nothing about is perplexing.
Membership for the first course was opened in March of this year, They shut it down after about two weeks & stopped accepting new members. In a couple of weeks they sold about six million dollars worth of the course, so obviously a lot of people feel like I do.
This course will be the answer to prayer for some people. Just because you don't have the discipline or motivation to put the information into action, or the money to invest in the training, does not give you the right to try to discourage others from making a good business decision that could change their life.
If it doesn't take food off the table, and you are willing to devote time to this business model, buy the course, I bought the original course and the information is superb.
$3,500 for a well designed course in a very hot upward trending business model, taught by two guys that are earning six figures a month is really a no brainer, isn't it?
Anyone who is willing to take the time to learn the process can earn a full time income with Amazon using the concepts taught in various books and training programs that have been mentioned throughout this post.
However this course teaches an entirely different way to use Amazon to sale your PRIVATE LABEL Product as a few members on this post have tried to explain.
The truth is, anyone can make enough money in one month using know Amazon FBA methods to cover their investment in this program.
A big part of being successful with any business model is TIMING. Buying on Amazon is becoming part of the American culture, and the upside potential from 2013 on is more than obvious to business minded individuals.
You have to stop and realize it has been reported that …. up to 1/3 of all online sales in the US are done on Amazon. If those numbers are even close to being true, as a marketer, to not learn how to tap into that market makes no sense.
Better to remain silent and be thought a fool than to speak and to remove all doubt.
— ABRAHAM LINCOLN.
For the rest of you, understand, your time is the most valuable asset you have, use it wisely …. cherish it!
I've been getting a lot of questions this week
about why I am involved in so many business
models instead of just focusing on my network
marketing seminar business, and complaints
because my blog post have slowed down so
much over the summer.
Truth is… I just don't like a lot of the fluff and false
promises that goes on in our industry.
I try to only work, speak and consult with companies
and leaders that sincerely have the best interest of
the masses. Honestly, there are not as many of
those around as there once were and yes
I have been fooled by a couple of company owners
over the years.
If we're all honest and look at ourselves in the mirror,
we know that most of the people who come into our
little circle don't have the determination and focus to
make any business model work. 70% of the population
dies broke, always have and always will!
You know why?
Because most people mentally are in state of LACK.
The mindset is, "I don't have money, I need money,
I need to get it now!"
That mindset always looks for short term loopholes,
shortcuts, and magic answers that aren’t there.
Unscrupulous marketers make millions telling people
with these mindsets it is not your fault it is your upline
or your company, just pull out your credit card and
I will empower you with the magic attraction marketing
fu fu dust.
I have said it before and I will say it many times again
“their ain’t no fu fu dust!”
That's the honest truth.
I've always been proud of my products ,and take pride in
sharing content I call the wisdom of the ages. I'm not here
to help a short-minded people who want a "loophole"
toward success… because that doesn't exist.
And you know what happens then?
The person who wanted a loophole finds out that it actually
takes work to learn the proper skill sets and mindsets, and then
they blame YOU when a system or program doesn’t work
like magic the first time they attempt to implement it.
Hey Jack, that is why they call it netWORK marketing.
And to be even more honest… I get A LOT more excited
when I'm talking about family, passions, mindsets, personal
growth and the freedom lifestyle than I do about making money.
Anyway… enough of that…
I have to admit that back in 2000 when I made the conscious
decision to master as many new six figure business models
as I could it was a little scary not putting 100% of my efforts
into network marketing, because I had been doing it for over
twenty years at that point … and the industry had made me a
Maybe you know what that's like…
You don't want to leave a job because it pays the bills…
Or you don't want to leave the relationship because
you're "used to it"…
I'm sure you can think of something in your life that you've
been holding onto because it's been serving you, even
though you're not happy with it.
I have never left the network marketing industry, it will
always be my first love. In fact I have more speaking
gigs scheduled today with more companies than ever
At an early age I bought into the famous Zig Ziglar
quote “You can have anything in life you want if
you help enough other people get what they want”.
So by learning and mastering various business models
over time, I have been able to help more people and those
that just aren’t cut out for network marketing. Does that
Listen, all business basically comes down to 2 things.
CUSTOMERS and PRODUCTS. The reason many of
the internet marketing gurus got their start with eBay is
because it provided one part of the equation, for you ..
This summer Dawn & I started testing a new business
model. A real business selling real products that people
actually already use in their day-to-day life.
Back in May we made our first sale on Amazon.
For the first few weeks, we averaged about 2-3 sales a day.
This past weekend I was speaking for an awesome network
marketing company for a Super Saturday event in Ohio.
While we were out of town, we had 27 sales of various products
Those sales equaled about $400 in revenue… multiply that by
thirty days in a month, and I'm looking at a $12,000 a month business,
built in just four months, very very very part-time. Now we may
make more or we may make less, I am just trying to help you
see the upside potential.
The best part is Amazon provides all the shipping and
That was enough for me to make the decision to start liquidating
many of our niche websites and businesses that require
time without an immediate return to find more time to devote
to this hot business model.
I'm guessing that $12,000 a month would be enough for you
to quit doing whatever you hate doing? Maybe, maybe not, I
don’t pretend to know your personal situation. I understand
that many marketing millionaires read this blog.
I also understand that no matter what your income level, we all
have to learn to “Say no to a lot of good ideas so we have time
for the great ones” and this is probably the best new business
model I have seen in many years. The timing is remarkable
because 99% of marketers still don’t get it! If you think out
of the box a little you can also use it to grow your existing
I have always believed we should try to learn whatever we want
to learn from the best. I have spent more on courses, seminars
and personal education than anyone I know. If you think education
is expensive you should think about the price of ignorance, or lack
of self-education! So I decided to learn from the best. A couple of
guys that are making 100K a MONTH with Amazon!
There is a free PDF and VIDEO from them that explains this in much more detail available free at http://tinyurl.com/New6FigureModel that I hope you will check out. It is worth your time, and something you should be familiar with.
CLICK HERE TO VIEW VIDEO AND DOWNLOAD THE PDF